How To Ensure Your Packaging Is Appealing
It is very difficult to ascertain your market and commit to a target audience. In order to do this, it’s important to do your research, understanding what your ideal customer might look like, so th...
Five Advantages of Metal Packaging
If you are looking to change your packaging material, then one of the best choices you can make is deciding on metal. Using metal for your products’ packaging offers many benefits to you, customers...
How To Choose The Right Colour For Your Packaging
Visual cues on packaging are valuable tools to communicate information and branding to the customer. Colour is one of these most important visual cues. These tips can help guide you through the dif...
Ensuring your packaging is accessible is the key aspect of inclusive design. This is the practise of creating products that serve as many people as possible. View our tips and advice to make sure y...
5 Steps to Creating The Perfect Product Label
With so many different products, brand names, and information available to us, we often take labels for granted. But product labels serve an incredibly important purpose, and can help a product or ...
The Benefits Sustainable Packaging Can Bring to Your Brand
How exactly you package your product is a major decision for any brand. Many factors come into play, which include cost, protecting your goods in transit, and increasingly, your environmental impact
Packaging Trends Shaping Up For 2020
Every year, the packaging industry produces some unique trends. Consumer buying habits change with time and in 2020 we expect to see some new things come to fruit...
